Meet The Activities Abroad Expert Team

Our philosophy for Activities Abroad from the very outset was to bring together a dedicated team of experts that, above all, shared the spirit of family adventure holidays. Our staff have joined the team and tried the holidays, so they can talk to guests about the destinations, accommodations, activities and anything else you may need to know about your holiday, with hands-on experience.

We are a unique tour operator based in the Northeast of England, with an experienced travel team, a diverse range of backgrounds and loads of experience.

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Activities Abroad was founded in 2002 and has made thousands of clients very, very happy on their family holidays and we’re proud of the team that make this happen. We specialise in adventure holidays for families, where you can get together and explore and discover great family activities and see amazing local wildlife. On your family holiday, you could experience swimming with dolphins, or go whale watching, travel with a small group of like-minded, similar-aged children, or go tailor-made and pick activities to suit you and your family.

Our team of Family Travel Experts answer the phones and reply to your emails. They will do everything from taking the stress out of choosing the best holiday for your family, sourcing all available flight options and advising you which destination will be the best match for you based on their own (and their families') personal experiences at each of our destinations.

Our customer support team look after any amendments, updates or requests between booking your holiday and travelling. They are also responsible for post-holiday feedback from guests once they have travelled.

The marketing team are responsible for getting the word out about our fantastic holidays! We do a range of print and digital marketing along with our social media and e-newsletters too.

We also have a host of dedicated individuals who work behind the scenes in our accounts and payroll teams, office manager and HR departments to keep everything running smoothly and all make vital contributions to keeping our company running day to day.

When you contact us, you will be talking to somebody with a genuine passion for the holidays we feature - there are no scripts at the end of our phone lines – just a close familiarity with the holiday or holidays that you are enquiring about.

Ali McLean

Ali founded Activities Abroad a long, long time ago after returning to the UK after a year-long bike ride across Europe. Aged 30-something, he was sitting in his parents’ house with no job, no money and absolutely no prospects and thinking, “What am I going to do for the rest of my life?

Amy Hope

Amy joined Activities Abroad during the placement year of her degree in Travel and Tourism Management and the rest is history! She has now worked her way to Managing Director via the role of Product and Operations Manager, whilst spending time working in almost every other department on the way!

Dawn Rawlings

Whilst her childhood family holidays pretty much consisted of a few weeks sitting on the beach and eating ice cream on the Isle of Wight, Dawn has managed to pick up a few new experiences on family activity holidays since joining Activities Abroad in 2012. Having worked as a vital member of our sales and customer services team, Dawn is now our Office Manager. 

Jono Archer

Jono started working for Activities Abroad in early 2014 as part of the Product and Operations Department, focusing on developing new and exciting holidays to adventure-filled destinations. Having previously worked in a different industry, the world of travel is one that he really enjoys working within.

Abbey Drury

Abbey is originally from Durham but is now a student at Northumbria University in Newcastle, studying psychology and criminology, and has a passion for travel and exploring new cities alongside embracing different cultures.

Alex Charlton

Alex grew up in Surrey and developed her passion for travel and adventure from an early age being fortunate to travel frequently as a child with her family. Alex’s love for the outdoors led her to study Adventure Education at University and she has since worked within the Adventure Travel and Expedition industry. She joined the Activities Abroad expert team in March 2017 and looks forward to helping families experience fantastic active holidays!

Allan Cooper

After graduating from Newcastle University, Allan decided to indulge his passion for travel and explore every corner of the world. From Morocco to South Africa, the Far East to Finland, Allan has taken his family to experience it all. After years in the travel industry, Allan jumped at the opportunity to join Activities Abroad to show you and your family the very best holiday destinations and experiences.

Andy Marshall

Andy grew up in Northumberland and developed a love of the outdoors and adventure at a young age. After studying in Sheffield, Andy returned to his native North East, spending many years combining his love of travel and sport, working as a travel expert for a small company organising golf holidays around the world.

Graham Hughes

Graham was lucky enough to travel a lot as a child including living in the Solomon Islands in the Pacific. Here he learnt to snorkel off the pristine beaches and explore the wonderful coral reefs. Back on dry land the forest was a gigantic playground and during the rainy season the bottom of the garden became a mud slide.

Jade Mckay

Growing up in Northumberland, Jade was lucky enough to spend a lot of her childhood outside, with some of her fondest memories being out and about in the great outdoors with her family. From a young age, she enjoyed camping holidays and accompanied her parents on a backpacking trip around Europe, and has since been fortunate enough to travel to various countries to experience active family holidays.

Lauren Wiggett

Family holidays have always been a big part of Lauren’s life with her enjoying many happy times away throughout her childhood. Some of her favourite experiences include camping trips around the UK and exploring the Spanish countryside on a big family summer holiday. She has also been lucky enough to tour California too, visiting the likes of Las Vegas, San Francisco and Yosemite National Park.

Jo Robertson

Jo started as a placement student in 2006 as part of her Travel and Tourism Management Degree and worked her way up to General Manager. She has since stepped back from this role to focus on raising a young family but is still very much involved in the company and works part time. Born in Newcastle and raised by very active parents, she was lucky enough to spend many summers camping and hiking in the Alps and skiing during the winter.

Jodie Beardmore

Jodie is our latest addition to the marketing team and is delighted to combine her passion for marketing with her love of travel. She has constant wanderlust and a giant bucket list that she wants to complete! She is also an award-winning photographer and enjoys capturing the incredible things she sees on her travels.

Adela Rokytova

Adela originates from the heart of Europe - the Czech Republic. She came to the UK for her studies and recently obtained a Business with Tourism Management degree from Northumbria University. Her enthusiasm for travel was sparked by her extensive participation in dance championships, enabling her to explore new destinations. Currently, she is pursuing her master's degree in Digital Marketing at the University of Manchester. She takes pleasure in spontaneous travels, relishing the opportunity to connect with people from all corners of the globe.



    Created by families for families

    Experience real adventures enjoyed safely

    Family friendly destinations and accommodation

    Maximising your precious family time


    Family time, not screen time

    Family memories to treasure

    For toddlers, young children, teenagers & adults alike

    Enjoy the company of like-minded families


    Family owned and run

    Proudly Independent

    Personal, hands-on service

    Fair and sustainable work ethos


    We research the holidays so you don’t have to

    ATOL and ABTA Financial protection available

    Customers rate us 4.8/5 Stars

    Award-Winning: Best Travel Company for Adventure Holidays 2023

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